Wednesday, 3 April 2013
Thursday, 23 February 2012
My target Audience Research.
Before I started my magazine I roughly new what music I was going to feature in it so, I could get a rough idea of whom my target audience would consist of. Instead of just sending out surveys, I wanted to get to know my target audience and really know what they wanted. So, I looked out for local gigs of which would play similar music to the genre of music featuring in my magazine. Lucky for me, a gig was being played at a local venue called Sea Breeze. I attended it and it was full of people I believe were my target audience. So, I got speaking to some of the people asking them what they would want to feature in the magazine, what bands, what they would like to see on the front cover, contents page and double page spread and what type of article they would like to read.
After actually going to a gig and getting involved with my audience I knew that the age would range roughly between 14 - 25. As 14 is the youngest age to get into a gig and 25 because these gigs are very violent and the older ones know their chances of getting hurt. I also found that my audience loved going to gigs and went to them on a regular bases. Bearing this is mind I will include a chance to win gig tickets on the front.
The guys at Sea Breeze also said they would like to read an article in an the way on an interview and with not a lot of text. They also said that they think the pictures should be taken some where like a grave yard as they said it would look 'cool'.
After going to this gig I got invited to go to an 18TH party of one of the people there. Here I took drafts of my front cover and article to get feedback. Here I got some really helpful feedback like my article needed to be more 'edgy'.
I finally put up my three products on a relevant bands Face Book page to get feedback. All the feedback generally was positive.
After actually going to a gig and getting involved with my audience I knew that the age would range roughly between 14 - 25. As 14 is the youngest age to get into a gig and 25 because these gigs are very violent and the older ones know their chances of getting hurt. I also found that my audience loved going to gigs and went to them on a regular bases. Bearing this is mind I will include a chance to win gig tickets on the front.
The guys at Sea Breeze also said they would like to read an article in an the way on an interview and with not a lot of text. They also said that they think the pictures should be taken some where like a grave yard as they said it would look 'cool'.
After going to this gig I got invited to go to an 18TH party of one of the people there. Here I took drafts of my front cover and article to get feedback. Here I got some really helpful feedback like my article needed to be more 'edgy'.
I finally put up my three products on a relevant bands Face Book page to get feedback. All the feedback generally was positive.
Organisation of photo shoot.
Before I took my photos I went around looking for different locations around Lowestoft. I mainly targeted woods and churches I believe they would give the desired affect. I finally found my perfect location by chance. I knew that there was an old church and grave yard down the bottom of Sands Lane but on the way I came across a wood which was ideal for taking my photos. Because I wanted an eery effect on my front cover, I decided to take my photos at sunset. This is because if they were taken during the day, there wouldn't be an erry feeling to it but, if i took my pictures at night, I wouldn't get clear photographs as it would to dark to see anything.
I chose to use a black, female as my model as after doing research I never came across black screamers and it was very rare to find female screamers. As my magazine is about new, upcoming artists, I thought 'what could be newer than a black, female screamer?'
My magazines target audience are very grungy and enjoys violence here to there. Plus the issue of my magazine is the halloween issue. Bearing these in mind I went out and bought some fake blood and dark purple and grey make-up. This is so I could get the desired effect to pull my audience in more.
I chose to use a black, female as my model as after doing research I never came across black screamers and it was very rare to find female screamers. As my magazine is about new, upcoming artists, I thought 'what could be newer than a black, female screamer?'
My magazines target audience are very grungy and enjoys violence here to there. Plus the issue of my magazine is the halloween issue. Bearing these in mind I went out and bought some fake blood and dark purple and grey make-up. This is so I could get the desired effect to pull my audience in more.
Tuesday, 14 February 2012
Target Audience Survey
Click here to take survey
I researched my audience's interested using SurveyMonkey as well as websites such as www.uktribes.com.
After researching I have found that my target audience ages between 15-24 with the occasional 14 year old as they are older enough to go to gigs. They go to gigs on a regular bases and listen to post hard-core and screamo music.
My audience a part of a very distinct subculture who follow specific codes of dress, behaviour, language and past-times.
I researched my audience's interested using SurveyMonkey as well as websites such as www.uktribes.com.
After researching I have found that my target audience ages between 15-24 with the occasional 14 year old as they are older enough to go to gigs. They go to gigs on a regular bases and listen to post hard-core and screamo music.
My audience a part of a very distinct subculture who follow specific codes of dress, behaviour, language and past-times.
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